The eCommerce I really love because I love looking at numbers and understanding where my customers are coming from, and how products are selling.
Shopify is great like that. It will tell me where customers have come from and how many times it takes for a customer to visit my website before they convert.
It links perfectly with my vend point of sale and it’s really easy for me to make changes and change products: I can just do it from home and it’s a five minute process. The apps that you can use alongside Shopify that tie in with my website if I want to add something – like countdown clocks for ordering – are just uber-easy to use. I’ve been able to take the website and evolve it as my business changes.